Rocket – The Foundation for Automated Group and Convention Sales
Automate group and meeting inquiries 15× faster - AI-powered and fully integrated.
Rocket is the next-generation Event Management Software designed for hotels and venues looking to automate every step of their Meeting Management Software workflow.
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![MICE DESK Rocket needs analysis]()
AI needs analysis
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Availability check
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Profile mapping & address clearing
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![MICE DESK Rocket offer generation]()
Offer generation
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PMS block creation
From inquiry chaos to automated process excellence
Convention Sales receives dozens of group and meeting requests every day - often via different portals, channels and formats. Manual checks, duplicate entries and system interruptions cost time, money and nerves. This is exactly where Rocket comes in.
Why convention sales automation is crucial
Rocket is the AI-supported hotel software that automates the entire convention sales process - from the first inquiry to the final offer. The software analyzes incoming inquiries in seconds, automatically recognizes relevant details such as the number of participants, room and room requirements, dates or additional services and immediately starts the appropriate process chain.
Rocket intelligently checks availability in all connected systems, performs automatic profile matching including address clearing and creates complete quotation blocks directly in the PMS and Sales & Catering tool.
Thanks to its seamless integration into revenue management, CRM and PMS systems, Rocket works without media discontinuity - quickly, precisely and completely transparently.
Automated quotation generation for hotels
The result: a fully orchestrated convention sales process that leads from inquiry to offer up to 15× faster, ensures error-free processes and relieves teams in the long term.
Smart Automation for Hotels and Venues
Rocket combines artificial intelligence with deeply integrated hotel system logic - developed to fully automate complex processes in convention sales. The software not only works quickly, but above all reliably - with a level of detail that is unique on the market.
The most important functions at a glance:
Automatic & AI-based demand analysis
Rocket reads incoming requests from emails, forms and portals, recognizes relevant data points such as event date, number of participants and room setup and automatically structures them for further processing.
Intelligent availability check of rooms and spaces
Thanks to a direct PMS connection, Rocket checks which capacities are available in real time, taking rates, occupancy and blocking times into account - without manual intervention.Automated offer generation in minutes
Based on AI analysis and availability data, Rocket generates complete, error-free offers in the hotel's corporate design - including all additional services and individual price rules.Automatic profile matching & address clearing
Duplicates and outdated customer data are a thing of the past: Rocket automatically synchronizes CRM data, updates profiles and ensures consistent guest data.Complete block creation in the PMS & Sales & Catering Tool
All reservations, rooms and price details are created directly in the connected systems - without copy-paste or manual transfers.Revenue management without system disruption
Rocket connects to existing RMS systems, automatically takes pricing strategies into account and ensures maximum revenue optimization at every step.
Through this combination of AI automation, data intelligence and in-depth system know-how, Rocket orchestrates the entire convention sales process - transparently, scalably and seamlessly integrated into any hotel environment.
Rocket Connects Your Entire Hotel Tech Stack
In many hotels, digitalization ends where interfaces begin: different systems, duplicate data collection and fragmented processes make day-to-day work in convention sales more difficult. Rocket solves this problem permanently - with an API-first architecture that integrates seamlessly into any existing IT landscape.
Whether a modern cloud system or an established legacy setup: Rocket combines the Property Management System (PMS), Sales & Catering, Revenue Management System (RMS) and Customer Relationship Management (CRM) into a seamless process.
All relevant data - from capacities and prices to customer details - flows automatically between the systems.
Benefits:
No more system breaks: Rocket orchestrates all steps between PMS, RMS and CRM, without manual intervention.
Full data consistency: changes to rates, profiles or reservations are automatically synchronized.
Faster workflows: Information is immediately available where it is needed - in the front office, sales or revenue management.
Future-proof: Thanks to its open API architecture, Rocket remains flexible and integrable - even in future systems and technologies.
Thanks to this deep integration, Rocket works like a central nervous system for your convention sales: all tools, data and processes interlock perfectly. The result is a seamless, stable and scalable workflow - regardless of which systems your hotel currently uses.
Real Results with Rocket
More speed. More conversions. Zero friction losses.
15% faster
+32% conversion rate
100 % response rate
Your measurable benefits with Rocket:
15× faster from inquiry to quotation
Rocket automates the entire workflow and reduces the processing time for group and conference inquiries to just a few minutes.+ 32 % higher conversion rate
Thanks to fast response times, consistent data and personalized offers, the probability of closing a deal in convention sales increases significantly.100% response rate
No more lost requests: every request is automatically processed, answered and documented - regardless of channel or time.
These results are not achieved by chance, but through the use of AI, process intelligence and deep system integration, which Rocket brings to the hotel industry from the ground up.
Rocket doesn't just mean automation - it means measurable performance that is immediately noticeable in your sales team.
The figures speak for themselves - and Rocket delivers them on a daily basis.
Hotels that have integrated Rocket into their convention sales process report significantly shorter response times, higher offer quality and a significant increase in booking rates.
One Platform for Independent Hotels and Hotel Groups
Rocket is the basis of all MICE DESK solutions - developed for hotels that want to process their group and meeting requests efficiently, error-free and AI-supported.
Regardless of whether you are an independent hotel or a multi-property operator - Rocket adapts to any structure. The software automates your convention sales processes centrally and scales with your requirements.
Independent hotels
Benefit from a ready-to-use system that saves time, bundles inquiries and completes quotation processes in just a few minutes - without additional IT expertise or expensive integration projects.
Hotel groups and multi-property operators
Hotel groups centralize their Meeting Management Platform for cross-property control, unified workflows, and data transparency across all locations.
Rocket thus forms the technical basis for OPEX-optimized processes - and enables hotel groups to achieve a measurable commercial uplift through central control.
Thanks to the consolidated data and process landscape, central teams have full transparency of all available capacities and requests - group-wide and in real time. This allows them to actively manage by segment, region or commercial need, distribute demand in a targeted manner and thus leverage additional revenue.
With this central control layer, Rocket becomes a strategic tool for data-driven revenue management and operational excellence across the entire portfolio. We recommend the Rocket Enterprise model for hotel groups.
Ready to Transform Your Group and Convention Sales?
Experience Rocket live - and take your convention sales to the next level.
Are your convention sales processes still too slow, too manual or too different from hotel to hotel?
With Rocket, you can create the basis for automated processes, transparent control and measurable revenue growth - in both individual hotels and group organizations.
Let us show you in a personal demo how Rocket
automatically recognizes and processes incoming MICE requests,
Checks availability and prices in real time,
Offers generated in minutes
andconnects all systems without media discontinuity.
Experience how easy digitalization can be in convention sales.
Frequently asked questions about Rocket
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Rocket was developed to be suitable for every hotel model - from individual hotels, city hotels and resorts to hotel groups and multi-brand operators.
Thanks to its modular architecture and flexible interfaces, Rocket can be used productively in small operations immediately and rolled out centrally in large groups. -
No. Rocket works seamlessly with your existing PMS - regardless of the vendor or age of the system.
Thanks to its API-first architecture and RPA-based integrations, Rocket can even connect to legacy systems without the need for replacement.
That means no changeover, no risk, no data loss. -
Implementation is quick and straightforward.
Depending on the system landscape, it usually takes between 2 and 6 weeks to get started.
This includes technical integration, a test run in your live environment and targeted training for your convention sales team.
Many hotels are fully productive with Rocket within 30 days. -
Rocket supports all common systems in the hotel industry, including:
PMS systems: e.g. Oracle OPERA, Shiji, SIHOT, Apaleo, MEWS and many more.
Sales & Catering: e.g. Delphi, Event Temple, OSEM
RMS (Revenue Management Systems): e.g. IDeaS or Duetto
CRM systems: e.g. Salesforce, HubSpot, Pipedrive
In addition, individual interfaces can also be integrated via the open API architecture.
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Rocket connects directly to your property management system (PMS) via certified APIs or - for older systems - via Robotic Process Automation (RPA) integrations.
This allows Rocket to read and write back data such as availabilities, rates, profiles and reservations in real time.
The result is a fully synchronized convention sales process, without manual intermediate steps or duplicate data entry. -
Artificial intelligence turns routine processes in convention sales into smart workflows:
It automatically analyzes incoming requests, identifies relevant parameters and classifies them according to priority.
It intelligently checks availability and suggests suitable alternatives.
It generates offers in just a few minutes - individually and error-free.
This means: 15× faster processes, +32% higher conversion rates and a consistently high quality standard for every inquiry.
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Yes - of course.
You can get to know Rocket in a personal live demo and see how your convention sales process works in real time with AI support.
The demo is non-binding and free of charge.