MICE DESK Crew: Your AI-powered group and convention sales team for hotels
Our 50 experienced Group & Convention Sales Managers handle your meeting and event enquiries in your hotel’s branding – personally, precisely and up to 15× faster for hotels across Europe.
Group & Convention Sales Outsourcing That Feels In-House
MICE DESK Crew is more than a traditional outsourcing service; it is your integrated group and convention sales team.
Our MICE professionals handle your group and conference inquiries directly under your hotel brand and work with the Rocket AI platform to automate processes and reduce response times.
Unlike agencies or call center services, Rocket Crew is a fully integrated part of your contracting and planning process. Directly in your systems, with your quality standards and under your brand.
Result: Your Goup & Convention Sales continue to run - only faster, more precisely and without staff shortages.
Your External Hotel Team with Genuine Hospitality DNA
Behind MICE DESK Crew are exclusively experienced group and convention sales managers who come from the hotel industry themselves.
Every inquiry is personally reviewed, evaluated, and answered with empathy—no standard texts, no bots.
Benefits:
Personal contacts with experience in the hotel industry
Authentic communication instead of call center scripts
100 % DACH know-how & cultural security
Fixed contact for every hotel or cluster
"Our crew think like hoteliers, speak your language and work on your behalf."
Result: Every request is qualified and can be processed within minutes.
How your group and convention sales work with the MICE DESK crew at
Your MICE DESK crew handles the entire inquiry process: from email to invoice verification. Supported by Rocket AI, managers work directly in your PMS and sales & catering tool.
Overview of the process:
Review of all incoming requests - Rocket AI analyzes content and prioritizes immediately.
Revenue management reconciliation - human decision based on your strategy.
Capacity block in the PMS - automated & error-free.
Offer preparation in hotel branding - personal & CI-compliant.
Follow-up & upselling advice - active follow-up and additional sales.
Contract & Function Sheet - structured handover to Operations.
Invoice control & closing - secure to the end.
The result: a fully controlled process - managed by humans, optimized by AI.
Your hotel remains visible, because MICE DESK Crew works in the background.
MICE DESK Crew is a white label sales service for hotels.
From email signatures to offer layouts, the crew operates exclusively under your brand. Your guests see your hotel—not us.
"Our guests don't notice that MICE DESK Crew is external; they just feel that everything works faster."
Result: Your brand remains strong - your sales run smoothly.
Measurable Performance – Delivered by People
Key Results:
-80 % processing time → more time for your guests
+32 % conversion rate → more bookings, less idle time
100 % inquiry coverage → no lead is left lying around
0 % Personnel expenses → full relief
Experience and Results That Speak for Themselves
"MICE DESK Crew is like an extension of our own team—professional, empathetic, and always available."
"SinceMICE DESK Crew, we no longer have any unanswered inquiries—and our guests can feel the quality."
"Our partnership with MICE DESK enables selected HR Group hotels to manage their group and event business more efficiently. With their support, we respond faster to requests, secure more business and overcome staffing challenges in our event teams."
Ready to Relieve Your Group & Convention Sales Team?
See how MICE DESK Crew can immediately take the pressure off your hotel—with 50 experienced group and convention sales managers working on behalf of your brand.
No minimum term, no risk—get started flexibly with your MICE DESK crew.
Frequently asked questions about MICE DESK Crew
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MICE DESK Crew is not a traditional outsourcing or call center service, but rather a white label partner that works directly in your hotel —using your systems, processes, and standards.
Our Group & Convention Sales Managers act like internal employees, communicate on behalf of your company, and create offers in your corporate design.
The key difference: you benefit from human hospitality expertise combined with AI-supported efficiency – 15 times faster, but always personal.Result: Outsourcing effect without loss of control - your Convention Sales remains true to the brand, professional and measurably more efficient.
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Yes, completely.
Your MICE DESK crew works directly in your property management system (PMS) and sales and catering systems—such as Oracle OPERA, protel, MEWS, SIHOT, Delphi, or Event Temple.
Integration with the Rocket platform automatically synchronizes data, avoids duplicate entries, and documents all processes.Advantage: No system breaks, no media breaks—MICE DESK Crew is technically and organizationally part of your team.
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You can usually get started with MICE DESK Crew within 2 to 4 weeks. After a quick onboarding call, the following steps take place:
the technical connection of your systems
training your dedicated crew members on your hotel branding and pricing logic
a joint test run under real conditions.
Many hotels are already productive in live operation after just 30 days.
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Yes – MICE DESK Crew is designed for individual hotels as well as hotel groups and multi-property structures.
For groups, we offer centralized crew models in which several properties are managed via a shared sales structure.
This enables:Uniform offer quality and response times
Cluster-based capacity control
Central data and sales transparency
Result: Scalable Group & Convention Sales for hotel groups - without additional personnel costs.
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Data security is our top priority.
MICE DESK Crew works exclusively in accordance with European data protection standards (GDPR).
All systems and data connections are encrypted (TLS/SSL), all crew members receive regular GDPR-certified training and work from secure remote workstations.
Customer data remains in the hotel's system at all times – no external data transfer.Compliant, secure and auditable - tested according to EU GDPR.