The MICE industry is at a turning point. Between an acute shortage of skilled workers, overflowing inboxes and rising customer expectations, a market that holds huge economic potential is in danger of failing due to its own complexity.

"500, sometimes 1,000 unread emails in a single hotel mailbox." What sounds like the crisis report of an overwhelmed team is everyday life in many convention sales departments. Inquiries that fall through. Leads that never convert.

In this interview, Evy shares her professional journey and explains how the MICE DESK team helps hotels optimize their processes.

In order to gain a structural understanding of the challenges facing the hotel industry, we initiated our own research project. The aim was to analyze the convention sales process holistically for the first time and thus create the basis for real transformation.

In the following interviews, Manuel Böhringer from Scalehouse Capital and Sebastian Pyzalski from D11Z.Ventures explain why they are convinced by our work and vision.

Bernd Fritzges presented the results of the latest benchmark report at the ITB last week - with great interest from the trade audience. The figures speak for themselves: speed alone is not enough if the quality is not right.

When it comes to introducing new processes, one question often arises: How can an external team be integrated so seamlessly into a hotel's processes that the collaboration is successful right from the start?

Automation has reached the hotel industry. But behind the shiny facade of digitalization often lurk new challenges that slow down the hoped-for productivity boost.

Every day lost in Convention Sales costs your hotel valuable revenue. That is why we have broken down the area into 34 clearly defined steps in order to identify weak points, optimize processes and fully exploit sales potential.

Meetings have a bad reputation. They are seen as inefficient, unnecessary and frustrating. But our experience shows a different picture: meetings are the place where teams make real progress.

Digital transformation has reached almost every industry - and yet the hospitality industry faces unique challenges: Skills shortages, inefficient processes and the difficulty of integrating new technologies into existing systems.

System failures in the hotel industry are one of the invisible but expensive challenges. They occur when important systems do not work together seamlessly. Processes come to a standstill, employees have to do more manual work and requests are lost.

Creating perfect offers in the MICE industry remains a demanding task that poses major challenges for many hoteliers. We have therefore developed innovative solutions that rethink and optimize the entire proposal creation process.

The hotel industry is on the brink of technological change. With the advent of Robotic Process Automation (RPA), a world of new opportunities is opening up to modernize processes, increase efficiency and revolutionize the customer experience.

MICE DESK offers a unique, hybrid concept of technological innovation and highly qualified specialist support. With our model, you can professionalize your convention sales - without financial risk.

From now on, we will be providing regular insights into best practice cases and exciting technical developments. This section highlights how our solutions are changing the industry in the long term and creating real added value.

Several times a year we analyze the response and offer times as well as the offer quality of conference hotels - and now in November the latest results are here.

Outsourcing solutions are already widely used in the USA and globally. However, Germany has also recognized that outsourcing is a viable model for the future.

The partnership with D11Z and Scalehouse Capital with a 7-digit investment underlines innovation and market leadership in convention sales.

Our new integration into the Opera Cloud enables up to three times faster processing of inquiries and bookings. We are very pleased that parts of our solution are now available via the Oracle Hospitality Integration Platform (OHIP).